Novig News & Prediction Market Coverage
Track the latest Novig news across prediction markets. Prediction News is following 84 active Novig stories across regulation, legal action, market moves, and platform developments, each clustered from original reporting and summarized for operators, traders, and regulators.
Latest News
Legal
Canada's CIRO bans sports and entertainment event contracts nationwide
TradingPrediction market volume hits $120.7 billion in October, up 64%
DealsKalshi raises $1 billion at $40 billion valuation, doubling prior mark
TechPolymarket celebrity athlete campaign draws fresh scrutiny over endorsement ethics
LegalNBA restricts prediction market deals, bars league personnel from trading amid 76ers backlash
LegalUtah AG calls Kalshi a 'back-alley gambling den' and seeks up to $61.2 million
TechDraftKings CEO Jason Robins to speak at NEXTPredict 2026 event-contracts conference
LegalASIC chair says retail prediction markets not in public interest
LegalKalshi sues Missouri as OG.com challenges Utah over state sports market enforcement
TradingKalshi holds 76% of Q3 volume as Polymarket US grows 66%
LegalKalshi sues Missouri AG to block cease-and-desist on sports event contracts
TechNovig launches NBA prediction markets in 47 states with tax guidance pending
LegalCFTC proposes rule to classify certain event contracts as swaps
TechKalshi partners with Tradeweb and BMLL to court institutional traders
LegalCFTC proposes twin rules classifying event contracts as swaps while excluding casino gambling
TechNovig reports 362% surge in new depositors after Sydney Sweeney ad campaign
LegalCFTC blocks Novig and ProphetX from listing self-certified scorigami and micro sports contracts
LegalCrypto.com and Novig sue Missouri to halt sports event contract enforcement
LegalKalshi seeks full Sixth Circuit rehearing after sports contracts ruled gambling
TechPolymarket, Kalshi and Novig TV ads blocked from NBA broadcasts
LegalUnderdog sues Tennessee to block prediction market enforcement
LegalNovig sues Missouri to block sports event contract enforcement
DealsNovig's Sydney Sweeney campaign drove 362% depositor surge as 79% of users lost money
LegalNBA commissioner Adam Silver seeks prediction market data to detect game manipulation
TechNovig's Sydney Sweeney ads draw fire from Dodgers players, Powerade
TechCrypto.com, Robinhood, Novig, and Underdog Predict featured at Predict 2026 in New York
TradingKalshi retakes NFL pricing edge from FanDuel, DraftKings in Week 4
TechNovig releases second Sydney Sweeney ad as valuation quadruples
DataMacquarie forecasts $187B prediction market taker volume for 2026
LegalConnecticut cease-and-desist orders push Gemini, Prophet X, and WeBull to exit state
TechNovig launches API for sports event contract traders
DealsRonald Acuña Jr. becomes first MLB player to promote prediction market with Kalshi deal
TechNovig launches CFTC-regulated prediction market exchange nationwide
TradingNFL Week 3 prediction markets hit $8.5B weekend volume with Kalshi in lead
LegalOhio casino commission sends 10 cease-and-desist notices to prediction market operators over sports event contracts
LegalKalshi leads $3 million industry lobbying push against state prediction market rules
TechNovig hires through ad backlash as equity-for-celebrity model faces scrutiny
LegalNew York and Polymarket file dueling lawsuits over state gambling authority
TechKalshi hits $60bn September volume as rivals erode market share
DealsNovig hits $2B valuation but remains far behind Kalshi and Polymarket
TechSmarkets plans US prediction market launch as CFTC-regulated DCM
TradingKalshi World Series market shifts: Yankees, Padres up; Red Sox down
LegalTrump's CFTC sues states to back Kalshi and Polymarket, Trump Jr. involved
OpinionStudy of 59 betting sites finds prediction markets cheapest on fees
TradingPrediction markets converge near 71% on Green Bay for Thursday Night Football
LegalMissouri AG Hanaway orders six platforms to halt sports event contracts
TechUnderdog deploys Eventus Validus platform for trade surveillance
LegalMissouri AG orders Polymarket, Kalshi, and four other platforms to halt sports event contracts
OpinionGeorgia Tech and Nextpredict publish prediction market explainers
TechNovig CEO says Sydney Sweeney hire aims to close awareness gap with Kalshi and Polymarket
Frequently Asked Questions
Is Novig a sportsbook?
No. Novig operates as a commission-free peer-to-peer sports trading and prediction market exchange where users trade directly against one another.
Where is Novig available?
Novig is available in 36 states and Washington, D.C., for users 21 and older who are physically located in eligible states.
What is Ludlow Exchange?
Ludlow Exchange is the CFTC-approved designated contract market operated by Novig for offering regulated sports event contracts.
When did Novig receive CFTC approval?
The CFTC approved Novig's application for Ludlow Exchange as a designated contract market on June 16, 2026.
Who founded Novig?
Novig was founded by Jacob Fortinsky, who serves as CEO, and Kelechi Ukah.
Is Novig regulated by the CFTC?
Yes. As of June 16, 2026, Novig operates Ludlow Exchange as a CFTC-registered designated contract market.