BC.GAME integrates Polymarket to launch prediction center for gaming users
Crypto gaming platform BC.GAME is integrating Polymarket to launch a new Prediction Center covering sports, crypto, and real-world events. The Belize-based platform announced the partnership June 16, pairing its gaming user base with Polymarket's prediction market infrastructure. Polymarket is described in the release as the world's largest prediction market. The integration will allow BC.GAME users to access prediction markets alongside its existing crypto casino products. No financial terms were disclosed. The deal follows other recent Polymarket distribution partnerships as the platform expands beyond direct retail acquisition.
Polymarket gains access to BC.GAME's gambling-native user base without direct marketing spend. That lowers Kalshi's and FanDuel Predicts' cost advantage in acquiring sports bettors who already cross between casinos and event contracts.
Polymarket's Liga MX deal and the Stocktwits-Nasdaq tie-up as the third major distribution partnership this month expanding Polymarket's reach beyond its native interface.