Robinhood tests Rothera as Kalshi alternative for World Cup prediction markets
Robinhood Markets Inc. is shifting some World Cup prediction markets away from longtime partner Kalshi Inc. to test alternatives, according to a Bloomberg report published June 4. Cryptobriefing identified the alternative provider as Rothera. The move comes as both Robinhood and Kalshi launch 2026 FIFA World Cup event contracts ahead of the tournament, which will be hosted across the United States, Canada, and Mexico. Robinhood has already processed more than 16 billion event contracts in 2026, surpassing the 12 billion contracts traded across all of 2025. Kalshi announced its World Cup offerings in early June, expanding into major international sports tournaments. Details on the scope of Robinhood's shift were not disclosed.
Robinhood has already processed 16 billion event contracts in 2026, eclipsing all of 2025. Any permanent platform swap would instantly reroute that volume away from Kalshi and establish Rothera as a competing liquidity venue for retail prediction-market flow.
Kalshi and Polymarket have both opened World Cup 2026 markets within two days, deepening their head-to-head rivalry across sports event contracts after earlier clashes over France and Messi pricing.