Prospect Markets to launch U.S. prediction market via Crypto.com white-label deal
Prospect Markets will launch a U.S. prediction market through a white-label agreement with Crypto.com Derivatives North America, the companies said Wednesday. The deal lets Prospect use Crypto.com's existing CFTC-registered infrastructure rather than pursue its own regulatory designation. The launch follows a similar partnership between High Roller and Crypto.com earlier this year.
Prospect Markets joins High Roller as the second platform to ride Crypto.com's CFTC licenses rather than pursue direct designation. That white-label shortcut trims years from the regulatory timeline, but it hands control to Crypto.com Derivatives North America. Any CFTC action or operational failure at CDNA would freeze Prospect's market access instantly. For Kalshi and Polymarket, which hold their own designations, this validates their capital-intensive path.
They can now argue that full licensing protects traders from platform-level disruption. The first volume figures from Prospect will test whether traders care about that distinction or simply follow the fastest launch. A strong debut would draw more casino and gaming operators toward the white-label model; a stumble would reinforce Kalshi's case that only self-licensed venues control their own fate. AI contracts add a novel vertical, yet they also face the same infrastructure risk as any other CDNA-backed product.