Legal
Fliff applies for prediction market license as sweepstakes operators pivot models
Fliff has applied for NFA membership as a Futures Commission Merchant and swap firm. The move would let the company partner with a Designated Contract Market (DCM) to offer federally regulated prediction markets. The application comes as sweepstakes operators pivot their business models toward regulated prediction markets.
Why this matters?
Shows sweepstakes operators treating prediction markets as a viable regulated path forward, potentially opening a new competitive front against incumbents like Kalshi and Polymarket if Fliff's license is approved.
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